Caregivers
serving patients with partial thickness wounds prefer
secure and reliable dressings with high absorbency, skin
friendly, durable, odor free, and ease of use in their
wet wound dressings
From Roger Lipman writing a column in MD&DI on medical adhesives in June of 1999, we know that hyrdrocolloids "are useful as wound dressings because they can be applied directly to open wounds and can be secured on the surrounding intact skin.... Hydrocolloid skin barriers can be divided into integrated and nonintegrated compositions. In this context, integrated refers to compositions that substantially retain their dimensional stability and form when saturated with wound exudate or other body fluids. Nonintegrated compositions include those that become a soft gel and amorphous as they are saturated with fluids." The nearby image reflects xm18's performance (middle sample) in a head-to-head contest with two of the leading brands.
Our knowledge of the preferences expressed by caregivers serving patients with partial thickness wounds leads us to conclude that research would show wound management caregivers make their buying decision based primarily on five product performance criteria. Included below is a chart we developed that identifies the five criteria in what we believe would be the caregivers' order of importance. We believe the leading brand today outperforms the industry mean by only about 5%. We believe our xm18 formula can go toe-to-toe with the industry leader in all criteria.
From Roger Lipman writing a column in MD&DI on medical adhesives in June of 1999, we know that hyrdrocolloids "are useful as wound dressings because they can be applied directly to open wounds and can be secured on the surrounding intact skin.... Hydrocolloid skin barriers can be divided into integrated and nonintegrated compositions. In this context, integrated refers to compositions that substantially retain their dimensional stability and form when saturated with wound exudate or other body fluids. Nonintegrated compositions include those that become a soft gel and amorphous as they are saturated with fluids." The nearby image reflects xm18's performance (middle sample) in a head-to-head contest with two of the leading brands.
Our knowledge of the preferences expressed by caregivers serving patients with partial thickness wounds leads us to conclude that research would show wound management caregivers make their buying decision based primarily on five product performance criteria. Included below is a chart we developed that identifies the five criteria in what we believe would be the caregivers' order of importance. We believe the leading brand today outperforms the industry mean by only about 5%. We believe our xm18 formula can go toe-to-toe with the industry leader in all criteria.
